World Usability Day 2009

November 12, 2009

Today I spanned two cities, Philadelphia and New York, for inspiration … to fill my tank … to see and hear from my peers on what’s going in the world of “sustainable design.” While we’re all saturated with marketing campaigns and the whole advertising world going green … is there any true impact being made?

Perhaps my expectations were too low. Maybe my head has been far down in work for too long. I am amazed, inspired, and energized by all those that have taken on the effort to influence the world through design and make a personal choice (with all of the  sacrifice that follows) to positively affect the lives of others. And you know what? Humans are responding. Naturally, when there is emotion and honesty in an effort, it resonates powerfully in others.

I am gracious to all contributors for a fun and stimulating day. I hope to provide highlights and resources here. For now, I have to share how much I loved hearing Michael Dwork’s story about Verterra.

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